We get your products into shopping baskets. As a full-service provider for brand representation in the FMCG sector, we handle the management of your brands between the manufacturer and the trade partner. When doing so, we can draw on many years of experience, seasoned teams and strong relationships and can leverage synergistic effects that allow you to benefit from profitable market support in Switzerland.
From market analysis, launching new products and optimising ranges through to promotional activities, communications and reports, our trade marketing team know what Swiss consumers need and will implement your marketing strategy in a targeted way.
Our key account managers cultivate long-term relationships with customers across the whole retail sector and the wholesale cash and carry and delivery segments. Tailored services and measures are devised and implemented on the trade partners’ behalf in close cooperation with the marketing team.
We visit over 3,300 points of sale in the retail and convenience segments every year, giving us a good level of coverage across Switzerland.
Transparency is the main priority for our partnerships, so we provide you with regular, detailed reports on your latest business performance in Switzerland.
Keeping our IT infrastructure up to date and continuously developing it further with CRM, EDI, GDSN, VMI, etc. is a matter of course for us. This allows us to ensure that all interfaces are interacting with one another perfectly.
Our sister company SFM-Cosmos AG is an expert in sales promotion, merchandising and rack jobbing at the POS. Our tight-knit network enables us to harness synergistic effects for your brand management in this area too.
With our sister company Promlog AG, we have an experienced in-house logistics expert at our disposal.
As a family business, long-term partnerships are important to us. This is why we like to begin our cooperation with a face-to-face meeting.
For us, personal customer care means more than just being friendly, competent and contactable around the clock. We would be happy to put together a bespoke quotation for you that is tailored fully to your requirements.
As far as we’re concerned, transparency is another key aspect of a working relationship based on trust. We’ll make sure that you’re kept up to date on project progress and ongoing costs at all times.
The secret to success is to make a start. So let’s do just that!
